Friday, May 4, 2018

Desperately Low Usage Rates, Linden Lab Re-brands Project Sansar
Linden Lab launched an updated homepage for its new social VR platform Sansar over the last few weeks (see above), but maybe we shouldn't even call it "social VR" anymore. On the new version of the site, the term "VR" is only used twice on the homepage, and in both cases, alongside "PC" -- i.e., as above, "Bring fans together on PC and VR for Q&As and meet-and-greets." This is a very smart move on Linden Lab's part -- and a major change in positioning.

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